WeWoreWhat
Fragrance Meets Fashion. Designed for Impact.
Bold, clean, and confidently modern—WeWoreWhat 001 marks the fragrance debut of fashion entrepreneur Danielle Bernstein, created in partnership with Parlux. Developed with world-renowned perfumer Jérôme Épinette—the creative force behind some of the industry’s most iconic scents—this fragrance translates Danielle’s signature aesthetic into a wearable expression of style and self.
A woody gourmand for all, the fragrance opens with creamy fig and warm sandalwood, layered with coconut water, soft musk, and earthy patchouli. Unexpected yet familiar, minimal yet addictive, it embodies the duality of modern fashion.
Every detail, from the scent to the sculptural bottle, reflects Danielle’s world: sleek lines, stone textures, and elevated finishes. Designed to make a statement both on the skin and on the vanity.
WeWoreWhat 001 invites a new generation of consumers to experience fragrance through the lens of modern fashion.
